12. Pointer to character string

• String literal returns back the address of the first character in memory:

  Address
  00476FEC:	H	E	L	L	O	\0

• A pointer can be assigned to keep the address of the character string:

  
      char* phello = "HELLO";
  
  

• Pointer variable phello stores physical address of the first character in the string, which is 'H' in our example.